In the US, BIPOC Teens Live in More Diverse Worlds Than White Teens
The demographics of school and social circles for America’s diverse generation of teens.
The demographics of school and social circles for America’s diverse generation of teens.
A new Get Schooled survey reveals what American high school and college students most want help with from their learning institutions during the Covid-19 crisis.
Each November 21st, we take a moment to recognize the power of television.
They primarily learn about politics from people they know and stay informed via the internet.
Insights on kids aged 6 to 11 in Hungary.
Each November 21st, we acknowledge TV’s unprecedented ability to entertain, inspire and inform.
Our latest research on kids aged 6 to 11 in Portugal.
A new quiz based on our latest research tests your understanding of today’s teen market.
Findings about teens in Saudi Arabia from our recent My Teen Life study.
Stress levels are rising in Saudi Arabia, along with feelings of empowerment, authenticity and optimism. Technology use and humor help them cope with life’s challenges.
A recent study looks at how people in Latin America feel about the world today.
Each November 21st, we give special recognition to the medium that connects us all – television!
Today’s generation of teens and young adults in India is happy and realistic without being too hopeful.
As Sunday’s 2017 Video Music Awards approaches, a new tool lets you dig into data on past winners.
Viacom partnered with neuroscientists to study fans’ brain activity – and found that audio-visual cues help viewers identify what they’re watching, capture their attention and make them feel good.
On a day for raising awareness about turtles, we hope fans will wear their Teenage Mutant Ninja Turtle gear with pride.
What is life like for Gen Xers in Latin America – and how do they differ from their global peers?
Latin America is home to some of the most "out" countries in the world and an improving LGBT social climate, according to a recent Viacom study.
Given the current economic climate in Brazil, cars are less of a status symbol than in the past. When choosing...
Music is a fundamental part of the lives of young people in Latin America. It acts as an emotional catalyst...
Young people in Latin America define “personal care” broadly – 88% agree that it means taking care of oneself physically,...
In Latin America, young people start driving their parents’ cars at age 17 or 18. Around age 25, they want...
Music is essential in the daily lives of Brazilian young people. Their song choices are a reflection of their moods,...
Young people in Brazil define “personal care” broadly – 71% agree that it means taking care of oneself physically, having...
In India, young people want to share on private social platforms so they can protect their public online identities.
A Nickelodeon Kids & Family GPS study looks at what kids in Nigeria and South Africa are like – and how they differ from their global peers.
A Nickelodeon International study reveals how parents, extended family members, and other gift-givers make decisions about infant products.
A new Nickelodeon Kids & Family GPS infographic reveals that kids hear about new shows mostly from cable channels, family, and friends.
A new study reveals that young people in India value a sense of purpose and the respect of others more than money.
A new Nickelodeon Kids & Family GPS infographic reveals that global kids are most likely to use linear TV to watch TV and video content.
Music matters just as much for today’s teens as generations gone by. But how they consume, discover and influence (and...
This generation of Indian young people is aware that it does not pay to pretend to be something you’re not. For example, you cannot claim to be a cricket expert if you don’t follow the sport. Every comment, every post, every share is closely scrutinized. Fluff is easily sniffed out and rejected.
Using research from a study released recently by Logo and Viacom, a new infographic reveals sentiments about human rights and the LGBT population across 65 countries.
“MTV Shuga” infuses an entertaining show with educational messages about HIV/AIDS and safe sex—and influences viewers’ knowledge, attitudes and behavior, according to a new study.
A new MTV Knowing Youth study reveals that for Indian youth, brave is the new bold.
Kids are spending more time with screens than playing outdoors—and while they have countless entertainment options on their devices, parents wield a quiet influence.
For the International Day Against Homophobia and Transphobia, Logo has released findings from a new survey of attitudes toward LGBTI people in 65 countries and launched “Global Ally” to support international LGBTI activists.
Global parents today are nervous--and as a result, kids tend to play by the rules, according to a new analysis by Nickelodeon Kids and Family GPS.
A new MTV Knowing Youth study finds that most young people in the UK are gamers--and many enjoy watching others play.
Kids are drawn to devices and sources that they can navigate independently, according to a new Nickelodeon Kids and Family GPS project.
Parents around the world are anxious -- and they protect their kids through "friendship."
A new press release shows highlights from a recent international study about the U.S. Presidential Election.
A new MTV Knowing Youth study finds that online dating is common in Germany--and it's not all about hook-ups.
A new video summarizes key themes from MTV Knowing Youth’s conversations with over 65,000 young people across 27 countries in 2015.
A new video summarizes some key themes from Nickelodeon Kids and Family GPS’s conversations with over 60,000 kids and parents in 24 countries in 2015.
Young people in the UK are worried about their employment prospects, according to a recent MTV Knowing Youth study.
Most kids in the UK today are gamers. A new study by Nickelodeon UK takes a look at how boys and girls play, and how they hear about new games.
While global parents and kids have fairly relaxed attitudes toward some family-related social issues, Millennial parents are a little more conservative than Gen X parents, according to a recent Nickelodeon Kids & Family GPS study.
As Millennials become parents, what are their financial lives like? Nickelodeon Kids & Family GPS found out in a recent study on Millennial and Gen X parents.
What attributes do kids associate with the different devices they use to watch content? Nickelodeon Kids & Family GPS recently...
Millennials were brought up to believe they are special. As they become parents themselves, how do they feel about competitive...
Boredom is a part of life for young people. MTV Knowing Youth's latest study delves into what they find tedious, boredom cures, and where around they world youth are most and least afflicted.
Are kids around the world helping at home? When they break their parents’ rules … what happens? And do Millennial...
Young people in the UK are worried about their employment prospects, according to a recent MTV Knowing Youth study.
What inspires engagement and loyalty in tweens in Latin America? To find out, Nickelodeon Kids and Family GPS conducted a...
Employed Baby Boomers and Gen-Xers may complain about being overworked—but for Millennials, getting more work is a major goal. Tr3s...
When it comes to creativity and entrepreneurial spirit, how are Millennials different from previous generations? This was the question driving...
What are family dynamics like around the world today? As Millennials have children of their own, how do their parenting...
What do engagement and loyalty mean to Millennials in Latin America? To answer this question, MTV Knowing Youth commissioned a...
Many Hispanic young adults are working toward getting to where they want to be in their careers—but they’re not there...
How comfortable are young people when it comes to talking about sex? Are they using condoms? And do they worry...
What role does gaming play in kids’ lives? What drives gaming choices, what devices do they use, and what types...
What professions do Hispanic Millennials really respect? And which hold little appeal for them? Tr3s talked to Latino young adults...
In today’s economy, jobs that were once abundant are now a scarce commodity. Many young people who grew up with...
How does money affect the way young people engage with activities that interest them? And how does social media influence...
What are Latin American tweens’ habits when it comes to spending and saving? A recent Nickelodeon study based on an...
Hispanic young adults are known for being early adopters of digital technology. In the past, Hispanic families have been more...
Earlier today, Comedy Central International’s Power of Laughter project won the award for Best Methodological Paper at ESOMAR Congress 2014...
Viacom took the stage earlier today at ESOMAR Congress 2014, which kicked off in Nice, France on Sunday, September 7th....
‘Women should not laugh in public’: This is what Turkey’s Deputy Prime Minister Bulent Arinc declared at a celebration marking...
April 27th, 1994 has a special meaning in South Africa: citizens of all races were allowed to take part in...
It’s no secret that Hispanics are driving US population growth. But in recent years, the dynamics of that growth have...
This large-scale global study takes an unprecedented look at Millennials worldwide, and more telling than the disparities was the consistency...
Kirsty Bloore, Research Director at Viacom International Media Networks: Australia & New Zealand, presented the findings of The Next Normal, at...
Our global insight project on the Millennial generation received its debut in Poland on Tuesday, 14th of May as part of...
On Wednesday 8 May, VIMN Brazil introduced “The Next Normal: An Unprecedented Look at the Millennials” in the market to...
ATO DIGITAL, one of the attendees at our Brazil launch for The Next Normal wrote this about it: ‘The Next...
Millennials in Brazil value a brand that can constantly reinvent itself with relevant and new ideas. Here’s the story as...
Nancy Tellet, SVP of Research for our Americas cluster, presented the key findings of our recent study “Hispanic Adult Millennials...
Check out our series of infographics on The Next Normal
Check out our The Next Normal Infographic
Millennials in Mexico, Argentina, and Brazil are the happiest and most positive in the world. Here’s the story as told...
TV plays an important part of the lives of Latin American Millennials from birth. It’s one of the ways that...
Check out our The Next Normal Infographic
Check out our The Next Normal Infographic
Success and a close relationship with family is related to happiness for Millennials. Here’s the story as told by our...
Millennials in Latin America talk to close friends, listen to music, and watch TV as ways of relieving stress and...
Millennials in Latin America find that technology and the internet have helped them contribute new ideas and access other cultures....
Strong family relationships, success, and optimism are a few of the reasons why millennials in Mexico, Argentina, and Brazil are...
Christian Kurz presented The Next Normal at the Adobe Summit in London today, and we’d like to take this as...
Latin American Millennials use television and music as ways to relieve stress. Older Millennials even play videos games to maintain...
Last week, Viacom International Media Networks Americas strengthened its footprint in Argentina with a first-ever research forum that solidified our...
Happiness, for Millennials, is related to strong family relationships, optimism, prosperity and development of their region. Here’s the story as...
Despite the global economic crisis, Millennials in Latin America still keep a positive outlook and remain happy. Here’s the story...
Millennials talk about the internet and television but the next generation will be more concerned about the content of the...
Millennials in Latin America use technology to assist in their happiness and maintain relationships. Here’s the story as told by...
Millennials in Argentina have the lowest rates of stress in the world, coming in at a low 21%. Here’s the...
Constant usage of social media helps makes life easier for Latin American Millennials , who use it to interact globally....
“Humor is the social currency for these happy, less stressed, overprotected achievers.” With our “The Next Normal” study, we went...
As mentioned in an earlier post, Colleen Fahey Rush, Viacom Media Networks Chief Research Officer, is presenting at the ASTRA...
In the run-up to her speech at the ASTRA (Australian Subscription Television and Radio Association) conference in Sydney, Colleen Fahey...
BE VIACOM Talking Shop first opened its doors in October, showcasing the best of our brands in a pop-up shop...
Dave Lynn, Managing Director of Viacom International Media Networks for UK, Australia and Central Eastern Europe recently talked to the...
Millennials in Italy have a somewhat harder climate to contend with than those in some other countries. Here’s the story as...
Bob Bakish, President and Chief Executive Officer, Viacom International Media Networks, talked to Fox Business about our global insights projects on Millennials...
After the initial unveiling of The Next Normal at the Monaco Media Forum, french publication Offre Media reported on the global study. En...
Dubai’s Kipp Report on our global study into Millennials – The Next Normal An unprecedented global insight into the millennial...
As part of our the roll out for The Next Normal research, our team in Germany worked with trade publication...
Colleen Fahey Rush, EVP & Chief Research Officer for Viacom Media Networks travelled to Monaco to launch our global study...
Here’s the Netherland’s Kids en Jongeren’s take on our The Next Normal. Millennials bezorgd om de crisis maar nog steeds...
Originally published on the Viacom Blog. As Viacom’s international audience grows and the Millennial population stands at 2.5 billion worldwide, we...
Sweden’s Norran newspaper (gotta love the elk on the logo) calls Millennials “En familjekär generation” based on our The Next...
Sweden’s Dagens Nyheter on our global research into Millennials. De är toleranta och flexibla, men också mer krävande och kritiska...
76% of Millennials describe themselves as “very happy”. Millennials positivity keeps their stress levels fairly low. Here’s the story as told...
Caitlin Harley writes about our global insights study The Next Normal on the Advertising Week Social Club site. THE ECONOMIC...
How’s your Swedish? Here is Svenska Dagbladet on The Next Normal. Arbetslösheten är det största världsproblemet som måste lösas, följt...
Upstart Business Journal has turned our The Next Normal insight study into a photo gallery of Millennials. Click here to...
Here’s The Drum’s story on our The Next Normal research launched at the Monaco Media Forum. Speaking about technology, Fahey-Rush...
The latest issue of Sticky, Viacom’s international youth-generated online culture, trends and insight magazine, focuses on the lives of the Millennial generation,...