Shows that get us talking make us feel, think, rethink, and belong.
A video from our latest TV study illustrates the ways people benefit from “TV talk.”
Last summer, they were stressed and struggling with their mental health.
Physical warmth, love, cozy items, and the right atmosphere all contribute to the feeling of home.
The feeling of home is essential to people’s individuality, a form of self-expression, and a source of happiness and pride.
Home is more than the physical place where people reside – it’s a place within their hearts. A new video from our latest study of global adults brings to life what it means to feel at home.
Young people love TV shows and movies but wish the viewing experience could be more streamlined.
The most delicious food is served in their own kitchens.
Audiences appreciate seeing stories of people from far away or with life experiences different from their own.
The Latino vote could determine the results of the 2020 election in the US. Our Hispanic to Latinx study offers some insight into what could influence their choices at the ballot box.
Hispanics under age 50 are less religious than their parents and grandparents, but religion still plays a central role in their lives.
The ways we watch TV have transformed in recent years, but it’s a source of common ground now as much as ever.
A learning app for kids should be enriching and entertaining, focusing on topics not covered in school.
Same as ever, global viewers turn to television when they want to decompress. Indulging in favorite shows alone leads to more flexibility when watching with others.
They plan to pass on most family traditions to their kids and take care of each other no matter what.
We’ve never had so many ways to watch TV. A new video illustrates what TV means to viewers around the world in this changing landscape.
What unites US Hispanics as a community? Hear their thoughts on family, religion, food and music in a video from our recent study.
Audiences around the world define “TV” as content, not devices or services. The vast amount of content available is hard to navigate - so they crave ease and seamlessness.
Today’s teens around the world struggle to understand the complex world they see through social media and feel pressure to succeed.
A great line-up, top-notch production, and interesting location are the starting point.
Beyond the ticket, festivalgoers spend money on VIP add-ons, travel, food and drinks, and more.
How and why global consumers are using social media, in their own words.
A new video shows how people reacted during a week without television. (Hint: it wasn’t easy!)
Our new study illustrates how people in different age groups are using social media now.
The benefits of social media outweigh the drawbacks, according to our latest research.
Hear the teens we spoke to for our My Teen Life project in their own words.
As they fight to end gun violence, this internet-inspired generation of American teens feels comfortable dreaming big, speaking truth to power, and taking action.
Teens today are extremely close with their parents – but they’re not convinced the police, religious figures and politicians have their best interests in mind.
Global teens appreciate others’ voices – and are eager to use their own.
A recent study shows that TV offers viewers a unique sense of connection and instant gratification.
The people with the best sex lives aren’t who you’d think, according to our new global sex study.
Today’s global teens want to learn from their mistakes and adapt when needed.
In a recent media study, we took TV away from viewers – and found that entertainment wasn’t the only thing they missed.
We spoke to teens in 32 countries to find out what life is like for them.
Around the world, audiences are enhancing their viewing experiences with new technology, according to our latest media usage study.
Our latest study on TV habits around the world finds that in viewers' lives, TV is as essential as ever.
A recent study looks at how the internet and online connections are opening people’s minds and inspiring them to make the world a better place.
How do kids influence household purchase decisions around the world?
People are becoming more worried about the future and less trusting, but also more determined to seek out the positive.
An infographic illustrates how people are managing stress and coping in an increasingly stressful world.
August is vacation month in many countries – and our latest study reveals that people increasingly value free time to have fun and relax with those they care about.
Today, we’re proud to announce the official launch of our newest project, The Next Normal: Rise of Resilience.
A new video sheds light on the meaning of fatherhood for some of the men we spoke to for our Modern Dads project.
Dads want to be more involved in their kids’ lives – but getting time away from work isn’t easy.
A new survey of kids in 30 countries reveals a generation of passionate gamers.
Global dads are rejecting traditional gender stereotypes and taking a more active role in their children’s lives, according to a newly released Viacom study.
A new Viacom study reveals the most popular toy categories among global kids 2 to 5.
A 10-minute film gives a window into the lives of today’s global preschoolers.
Parents believe technology gives their kids the skills they’ll need for the future, according to a new Viacom study.
A new Viacom study reveals that while parents of small children still value traditional learning, they’re placing emphasis on the educational benefits of play.
Parents are exposing preschool-age children to more of the realities of life to prepare them for an unpredictable world, according to a new Viacom study
Viacom’s new study of global preschoolers reveals that parenting styles are adapting to a changing and unpredictable world.
When Gen X women come up against gender discrimination, they work around the problem covertly. Their individual actions have collectively redefined expectations for women today.
Our new 10-minute documentary shines a light on the lives of Gen Xers around the world.
New study shows Gen X values sex over friendship, has killed the mid-life crisis, dismantled traditional gender and family roles, and redefined the workplace
Having no f*cks to give about how they’re “supposed” to live, Gen Xers do what works for them – and are pretty happy as a result, according to Viacom International’s newest study.
Work-life balance is the key ingredient for Gen X career success, according to Viacom International’s latest study.
Gen X find satisfaction in relationships by ignoring tradition, according to a new Viacom International study
Hiding in plain view since the 1990s, Gen X has been quietly changing the world. Who are they now and what are their lives like? Our new study launches today at ESOMAR Congress.
Viacom’s latest international study, Gen X Today, launches at ESOMAR Congress in New Orleans on September 19th!
Viacom International spoke to European youth after the UK’s historic vote—and found that they continue to believe in the future of a united Europe.
The Philippines has elected a transgender Congresswoman in an otherwise macho election cycle, illustrating the country’s increasing acceptance of the LGBTI community.
From this transforming media environment has emerged a key viewer who is engaged, savvy and spending even more time watching TV.
Different sources play different roles for global viewers, according to TV RE[DEFINED], a recent project by Viacom International Media Networks.
Kids in Northern Europe have a lot of influence over their parents’ purchase decisions, according to a recent Nickelodeon Kids & Family GPS study.
The latest installment from Viacom International Media Networks’ “TV RE[DEFINED]” project takes a look at the devices and sources available in global homes, and the effect this has on their TV viewing.
Global viewers engage in a 3-step process to discover new content, according to new VIMN study TV RE[DEFINED].
Today, the Supreme Court of the United States guaranteed a right to same-sex marriage nationwide. This legal milestone is in...
Celebrated each year on December 1st, World AIDS Day is a time for people worldwide to unite in the fight...