Paramount recently partnered with The Annenberg Inclusion Initiative to measure its inclusiveness on-screen and behind the camera.
New research shows that young viewers who were aware of MTV Nishedh’s public health campaign were more likely to use contraception and be aware of safe abortion practices.
Our latest video takes a look back at some of the biggest trends of 2020 from the Renegade challenge to the Ratatouille TikTok Musical.
Our latest video takes a look at the latest niche Gen Z subcultures like dark academia and cottagecore.
Our latest video takes a look at a new messy and vulnerable wellness trend.
India’s MTV Nishedh infuses health education messages into a fictional TV series for young adults. A recent effectiveness study shows that the initiative is resulting in positive change.
Our latest video looks at what happens when our addiction to digital technology meets the Covid-19 quarantine.
The ideal workplace for Gen Z treats its workers fairly, values collaboration, supports a good cause, and allows for creativity and growth.
Our research on Black Americans’ sentiments about their personal power.
Tech-first and hyper-aware of what’s happening around the globe, today’s teens and young people believe that collective action is the best way to create change.
Today’s generation of youth is cautious, always mindful of how the consequences of their behavior could affect their futures.
For global teens and young adults, the online world inspires stress as well as new forms of self-expression.
How do young people see the world today? What are they thinking, how are they feeling and what’s informing their attitudes and perspectives?
Our new study delves into the needs that social video serves for girls and women as they move from the teenage years into adulthood.
Worldwide climate strikes are evidence of this generation’s belief in the power of collectivism.
New research uncovers why many don’t participate in social causes, despite their interest.
Social media has offered up new role models for power, as well as more collaborative and inclusive ideas of what power can be.
Celebrity acceptance and increased media representation are key factors driving LGBT acceptance.
A Valentine’s Day lawsuit to legalize same-sex marriage in Japan made international headlines. News is an especially powerful influence upon LGBT acceptance there.
A new video illustrates our key insights about Gen Z, Millennials, Gen X and Baby Boomers.
For World AIDS Day, here are our latest stats on HIV/AIDS.
A year after our first global study of attitudes toward LGBT people, progress continues – and discrimination persists.
The social media experience has shifted away from mass communication as consumers’ concerns about personal data mount and new platforms offer more private ways to share.
Research reveals changing attitudes in two countries that legalized same-sex marriage this month.
