Our latest study reveals that kids are budding activists who see the world’s beauty – and its problems.
Media representation influences positive shifts in attitude more than news coverage, laws, and opinions of loved ones.
Global youth believe their generation will not tolerate injustice and has the power to create change.
TV is a source of family bonding and screen time, in moderation, can be both a reward and a distraction.
Global moms and dads involve themselves in all areas of their children’s lives and think that more quality time would make them even better parents.
According to our new global study Beyond 2020, when 16- to 24-year-olds think about the future they crave stability, believe the environment needs urgent attention, predict that mental health will become more of a priority, and expect social justice to rise in importance.
Today’s parents expect as much from their kids as their own parents expected of them, but their approach is warmer and more communicative.