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TV SMART: Viewers Use a “Hierarchy of Screens”
Viewers have access to an average of 7.7 screens at home, and they watch TV on many of them....
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Paramount Insights, Christian Kurz
TV Must Be Mobile: TV S.M.A.R.T
Just as the social experience of TV no longer requires the physical presence of the people we watch with, we’re...
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Pied Piper or Follower: Australian Kids and the Meaning of “Fandom”
Fandom is nothing new—but in today’s online society, it means something new to be a devoted fan. A new study by Nickelodeon Australia delves into the topic of kids and fandom.
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Paramount Insights, Kirsty Bloore
